Bing Goes Social too!

It's official. Microsoft's search engine Bing has integrated social networking into its search results.

Now when you perform a search on Bing, you will see sites that your friends 'Like' (as long as you are logged into Facebook at the time).

Moving away from traditional search, Bing is trying to integrate search results which will provide a 'conversation' among friends, as they believe this will lead to better decision making.

Bing has integrated more than a dozen types of social networking into its results.

• Read this article at Search Engine Watch for more details.

Google Goes Social

Last week Google made changes to the algorithm it use to display search results.

For the most part this update centered on reducing the power of 'spam' and 'link farms' in their search results. But they also rolled out a new feature which displays social search information from your friends on Blogger, Twitter, Flickr and other sites. You must be logged in to your Google account for this to work.

See how it works on this brief video: