Wednesday, February 27, 2008

The traffic pie chart

I'm often asked 'What should the ideal website traffic sources pie chart be?' Overdependence on traffic from just search engines (and that really means Google) leaves a website vulnerable to any changes in the indexing algorithms.

The ideal is a balance, but the key is to monitor the changes to the chart's percentages over time. Referring sites % low? Do a reciprocal links thrust for a while.

Here's an article on what to look for in your Google Analytics.

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